Strategy

We believe in working very closely with our charity partners in order to develop strategies that ensure fundraising ambitions are met time after time.

TW CAT offers a strategic consultancy service either as a stand-alone function or as a component of our overall management of your direct marketing programme. We have considerable experience developing a wide range of plans to fit individual requirements - from five-year fundraising plans for established practitioners to one-year direct marketing test strategies for charities new to this very cost effective, measurable and predictable source of income.